Data collection
Data collection is the step that requires technical team involve for collecting data, include anonymous and identified customer, with their online and offline behaviour based on requirements of marketing, sales and service team.
Benefit of data collection
Find new customers
Understand customer behaviour
Increase customer retention
Enhance marketing efforts
Target right audiences
Grow business revenue
Data sources
Our platform accept multi sources to connect and collect
Website
Mobile app
Social
CRM or ERP
Point of sale
Custom
How to start
Three steps to connect and collect your customer data
01
Create app experience and declare app information for your digital assets or tools.
02
Create contact, relation and behaviour data model based on customer attributes and touchpoints
03
Integrate trackin gcode into your digital assets via our platform SDK or Real-time API.