Up-sell and cross-sell
Encourages customers to purchase a higher-end version of a product
MONITOR CUSTOMER BEHAVIOR
Marketers can use a cdp to monitor customer behavior to stay in sync with customer journeys
TRIGGER CAMPAIGNS
Marketers or customers can trigger campaigns based on behaviors, activities, signals, or a collection of signals.
PERSONALIZE RECOMMENDATIONS
A CDP can centralize customer data from various channels to create personalized product recommendations.
USE REAL-TIME INTERACTION MANAGEMENT
RTIM software can help businesses act on ad-hoc queries, questions, and cross-selling opportunities quickly.